haider haider - 1 year ago 144
Android Question

What is the difference between Admob Native Express and Native Advanced Adds

What is the difference between Admob Native Express and Native Advanced Adds?
Are there separate Add ids for Native express or native advanced adds, i have seen that native advanced use 2 ids , one of Add id and other is App id but express needs one

Answer Source

Native Express ads are similar to banners in that they're rectangular ads that you can drop into a layout and size how you like. The key difference is that you, the publisher, can control the ad's presentation details (things like image sizes, fonts, colors, and so on) by uploading a CSS template for your ad unit. AdMob will combine that template with advertiser assets like icons, images, and text, and display the result in a NativeExpressAdView. This approach minimizes the amount of Java code needed for Native Ads Express, while helping publishers display ads that look natural in their app.

Native Ads Advanced is a format in which ad assets are presented to users via UI components that are native to the platform. They're shown using the same types of views with which you're already building your layouts, and can be formatted to match the visual design of the user experience in which they live. In coding terms, this means that when a native ad loads, your app will receive a NativeAd object that contains its assets, and the app (rather than the SDK) is then responsible for displaying them. There are two system-defined formats for native ads: app install and content. App install ads are represented by NativeAppInstallAd, and content ads are represented by NativeContentAd. These objects contain the assets for the native ad.

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